With more than 60% of clinical trials exceeding their planned timelines and budgets, pharmaceutical industry, patients, and regulatory agencies are looking for transformational changes in the conduct and operational effectiveness of clinical trials to bring drugs sooner to the markets.

Over the last few years, digital technologies and insights gleaned from Real World Data (RWD) have offered several avenues for improving clinical trials, but their realization and adoption has been sketchy at best for various reasons. However, recent advancements and extreme innovation in data management and analytics methodologies are turning some of these promises into reality.


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