Insurance providers are under intense pressure to innovate to create more personalized experiences and customized offerings that meet their customers’ demands. Smart companies have turned to data analytics to meet these needs, yet too frequently find themselves buried in massive data sets that make their jobs more difficult than ever.

To stay ahead of the competition, companies like the Motorists Insurance Group have recognized the need for more granular data analysis.

Yet finding these insights typically involves accessing and analyzing customer data stored across disparate systems, with only small amounts of data accesible, a challenge that all too many insurance businesses today face. As a result, data insights are incomplete and out of date by the time analysis is finished.